ACCIDENT - Lane Lifetrans

Our client is the biggest and longest-established ambulance and EMS company in the region, with a reputation for excellence. Still, winning and keeping municipal contracts is highly competitive. Prodigal created this TV spot to showcase both Lanes long tenure as a trusted, local company and the superior quality of its paramedic services.

Using visually compelling imagery of an auto accident scene, the TV spot was interesting and effective without being overly dramatic. It left no doubt that Lane is the company you want if you ever find yourself in need of emergency care.

Category:

Education

Tags:

• LANE
• Accident