Procter & Gamble Mr Clean Commercial 1958

Mr. Clean made its debut in 1958. Within the first six months of the introduction, Mr. Clean became the best-selling household cleaner on the market.
In November 1962, Mr. Clean was assigned a first name Veritably Clean as a result of the "Give Mr. Clean a First Name" promotion.
In the winter of 1963 Mr. Clean played a police officer "Grimefighter" who really arrested dirt problems.

In the summer of 1963 Mr. Clean became the first liquid household cleaner in a plastic bottle.
In April 1965 Mr. Clean got mad at dirt and appeared as "New, Mean Mr. Clean."
In the spring of 1966 Mr. Clean played "two-fisted" grime fighter, who knocked out dirt with one hand and left the shine with the other. Also offered a spray dispenser as promotion pack to increase convenience of use.

In spring 1966 Mr. Clean offered clean and shine, in the "Mr. Clean leaves a sheen where you clean" campaign. He grew whiskers for brute strength, had a black eye to show floor "shiner" and testified in court against dirt.

In Spring 1968 Mr. Clean was a "Changed Man" and was reformulated to include pine aroma and better cleaning "in the bucket."

In October 1970 "Lemon Refreshed" Mr. Clean premiered.

In the summer of 1974 "Two Fisted Mr. Clean" was introduced, who was great at cleaning on one hand and on the other hand he leaves what's shiny gleaming. (This commercial brought back the use of the original Mr. Clean jingle).

In July 1976 "Sunshine Fresh Mr. Clean" with improved fragrance was introduced.
In December 1981 Mr. Clean was had a new no-wax floor formula.
In January 1983 Mr. Clean offered Lemon Bright improved no-wax formula.
In March 1985 Mr. Clean celebrated his 24th anniversary as "The Man Behind the Shine" with donation of all Mr. Clean television commercials to the UCLA Film Television and Radio Archives.

In July 1985 a new Mr. Clean was introduced with better full-strength cleaning to clean down to the shine like never before. Also in 1985 a national search for Mr. Clean look-alikes launched in Los Angeles.

In 1996 Mr. Clean appeared in "How Times Have Changed", once again using the original Mr. Clean jingle and the new Ultra power in it.

House Peters, Jr., an actor, appeared "live" as "Mr. Clean" but never appeared in any of the Mr. Clean commercials airing in the late 1950s and early 1960s. He died from pneumonia at the age of 92 on October 1, 2008.

Category:

Entertainment

Tags:

• Procter
• Gamble
• Mr
• Clean
• Commercial
• 1958

[frankp3]

Is Don Cherry the male singer?

[fromthesidelines]

Thomas Scott Cadden wrote this jingle for Procter & Gamble in 1958...and it's STILL used (in some variation) to this day.

[Jaimebugs]

@hebneh No, 1958 sounds about right but this particular ad ran for years (through the early 1960s) and the jingle was used (in subsequent commercials) well into the early 1970s.

[danielle5597]

@flagwavercharacter Pinoy Memories 84

[hebneh]

I think this commercial is actually from 1960, not 1958. I remember very clearly seeing it on TV in late 1960 and/or early 1961.