How to Measure Social Media ROI

http://salesforce.com/servicecloud Learn how to calculate the return on investment for your social customer service strategy.

Join Dr. Natalie Petouhoff for a 3-part mini series designed to help you prove how social media can affect the bottom line today - and how customer service can contribute to the social media strategy that sets up your company for success in the future.

• Category

  Science & Technology

[Rafael C. Garcia]

Great Example, but I did not get the meaning of super fan answer?

Is this person, someone very engaged in my social media, or an agency hat manage my social media?

[salesforce]

Hi Rafael, we consider a super fan a person that is extremely engaged with your brand online!

[Adam Kirr]

This is unbelievably helpful. Stay with that "social transformation" plan...you're onto something!

[salesforce]

That's great to hear. Don't worry! This is the year of the social enterprise. We're focused on helping companies change the way they do business.

[Juan Pablo Gonzalez]

Great example, stunning illustrator!

[Andrew Barratt]

huge ROI when you have massive assumptions in the numbers.

[ssrisail]

Wow... You just fired three agents ;)

[salesforce]

You got it! Glad to hear you're seeing the work we're putting in.