Temaiken BioPark Audioguides - Henpecked

The agency Ponce Buenos Aires asked us to develop their first spot for Temaikén BioPark. The brief was to promote the speaking audioguides describing the characteristics of the animals. The voices of the audioguides were recorded by different Argentine celebrities: Alfredo Casero, Pancho Dotto, Luciana Aymar and José Meolans, among others

We worked on an everyday dialog between the Armadillo and the white and black Lemur. We wanted to show the different personalities and peculiarities of each animal. The Armadilo, quite reflective and introspective, is the one who handles the information and the Lemur, with a more extroverted, uneasy, funny and annoying character, intrudes the Armadillo´s placid reading.

We created both, the environment as well as the 3D models, and added a matte painting to the background. Our goal was always a Dreamworks style-like animation. We resolved this piece in almost a full month of hard work.

Temaiken Audioguides
Agency: Ponce Buenos Aires
GCD: Analia Rios/ Joaquin Cubria/ Ricardo Armentano/ Hernan Ponce
CD: Mariano Jeger
Copywriter: Juan Cruz Vassallo
AD: Lucas Cambiano / Sebastian Graccioli
Agency Producer: Roberto Carsillo
Production Company: Flamboyant Paradise
Director: Javier Lourenco
Producer: Julia Tagger
Executive producer: Guido Rutenberg
Coordinator: Leticia Christoph
Animation Director: Pablo Izaguirre
VO: Guillermo Gravino
Sound design: Raya
Music: Coletiva Produtora

Category:

Film & Animation

Tags:

• advert
• commercial
• director
• Temaiken
• Javier
• Lourenco
• Flamboyant
• Paradise
• lemur
• Armadillo
• Ponce
• Buenos
• Aires
• CG
• 3D
• Animation
• spot
• ad
• BioPark
• Bioparque
• advertisement
• publicidad