Tim Brown urges designers to think big

http://www.ted.com Tim Brown says the design profession is preoccupied with creating nifty, fashionable objects -- even as pressing questions like clean water access show it has a bigger role to play. He calls for a shift to local, collaborative, participatory "design thinking."

TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers and doers give the talk of their lives in 18 minutes. Featured speakers have included Al Gore on climate change, Philippe Starck on design, Jill Bolte Taylor on observing her own stroke, Nicholas Negroponte on One Laptop per Child, Jane Goodall on chimpanzees, Bill Gates on malaria and mosquitoes, Pattie Maes on the "Sixth Sense" wearable tech, and "Lost" producer JJ Abrams on the allure of mystery. TED stands for Technology, Entertainment, Design, and TEDTalks cover these topics as well as science, business, development and the arts. Closed captions and translated subtitles in a variety of languages are now available on TED.com, at http://www.ted.com/translate. Watch a highlight reel of the Top 10 TEDTalks at http://www.ted.com/index.php/talks/top10

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Howto & Style

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[int3rl0per]

About the bird? Everybody knows that the bird is the word!

[Juggernaughty824]

You know sometimes I think way too big, and too hard to me to accomplish my goal...

[thegeffc]

Very enjoyable thank you

[osclarkos]

love the video really good

[jayejayeee]

great video thanks

[alexasmithy]

Very enjoyable thank you

[simysimss]

good work here

[crudhousefull]

@nims60 Great move. Became a vegetarian a couple of months ago myself. Less consumption is a LOT of work and a LOT of self control. Better if less consumption was there from the beginning

[nims60]

@crudhousefull I can change the consume part as well...at the moment I am on a mission to reskill myself in some old style skills. Current interests: bread making, building lime and sand walls, cooking almost everything I eat, and growing a lot of it as well. Oh, and investigating the health aspects of food we eat. I find myself very critical of food nowadays when I eat out, which annoys my husband no end!

[crudhousefull]

@nims60 All you can change is the 'be silent' part. SHOUT! If it makes you happy

[crudhousefull]

Completely agree. Next step...eradication of advertising. It's a real sin to create a desire where there wasn't one before.