Walmart - World Cup Anthem "Mom Knows"

Who knows exactly what you need to enjoy this World Cup to the max? Mom, of course! And, who does Mom trust to help her give the best World Cup viewing parties? Why, Walmart, of course! Yes, Mom knows best in our latest spot for the number one retailer in the world. Find out why!

CREDITS:
Client: Walmart
Spot Title: World Cup Anthem Mom Knows
Chief Creative Officer: Alex López Negrete
Creative Director: Miguel Moreno
Associate Creative Director: Olga Reyes
Art Director: Herbert MacDonald, Fernando Gomez
Copywriter: Luis Zepeda, Federico Traeger, Hector Shara Benitez
Agency Producer: Marlo Baker
Director: Supply and Demand - Josh Taft
Director of Photography: Don Davis
Production: Red Car- Jonathan Edwards- Editor Texas Video and Post - Finishing
Account Services: Frank Sendra, Fernando Morales, Rolando Salinas

Category:

Nonprofits & Activism

Tags:

• Lopez Negrete
• Hispanic Marketing
• World Cup
• Walmart
• Hispanic Advertising

[kathyd7390]

ca anyone tell me who that dude is?

[LopezNegreteComm]

@kathyd7390 The on-air talent is: O/C Talent Caucasians: Robert Steinberg – Rachel Reenstra – Steve Nardi Stadium Crowd: Peter Husmann – Jose Danny Ortiz Hispanic Family: Alfonso Castro Asian Family: Angela Ahern Young Viewers: Salvador Ramos Mom: Mari Nieves Soccer Players: Diego Barrera (Moreno) – Brandon Avery -Goalie

[AnarchyRunners]

@12LOCOCOCLOCO Diego Barrera is my Cousin, spent christmas with him and the rest of my family.

[12LOCOCOCLOCO]

@LopezNegreteComm Diego Barrera was my soccer coach:)

[2011seniorx3]

#10 is hott! ;P

[spolastre]

One of my favorite World Cup commercials. As a mother, it makes me feel emotional :)

[CarmenRay]

Love this video of walmart commercial!