Ad Ban in São Paulo

São Paulo's conservative Mayor, Gilberto Kassab, put into effect the "Clean City Law" this month, outlawing nearly all forms of outdoor advertising. Interviews with lead singer of Brazilian band, Nação Zumbi, Mayor Kassab, city officials, and advertising industry.

Category:

People & Blogs

Tags:

• advertising
• billboards
• saopaulo
• brazil
• pansouth
• corporation
• adbusters
• globalization
• kassab
• commercialism

[brunoeu32]

Man, your portuguese is wonderful.

I live here in Sao Paulo and I love this law, the city is beautiful! Congratulations for the documentary, it's perfect. And.. it's good to know that the world likes my city²

[pansouthproductions]

Valeu, Bruno! Adoro São Paulo! Mesmo com um prefeito meio mal-humorado:) Abs!

[pansouthproductions]

Glad you liked it Insane, and yes futrico, the world does like your city!

[pansouthproductions]

Nação Zumbi--they are awesome.

[pansouthproductions]

Thanks, Scoobeee!! I just added the suggested tags. I hope to get more exposure too!

[Highlanderxcite]

I hope that other countries will follow this brave example, especially those in Europe...

That is the best way to love your city.

Thanks for posting this guys.

Order e progresso Brasil.Viva Brasil!!

Regards from Croatia.

[ScenicAmerica]

Great piece, nice reporting! We at Scenic America are working to raise awareness on many of the issues broached in the story. We recently put together a visual essay about urban advertising in this country. You can view it by clicking on ScenicAmerica above and clicking on "A Visual Essay on Urban Sign Pollution" from our videos. Thanks!

[mgore90]

I've heard figures of 17% - 20% as to the percentage of American GDP spent on advertising and P.R. Just think if that money could be redirected to the manufacture of products or to social services; the truth is even big business hates advertising, it's an arms race, but it would be illegal for them to conspire as a cartel to agree that nobody can advertise.

Everybody wins, businesses, consumers and the politicians that enact such laws! Viva Sao Paulo!

[pinoyvegan]

I'm from Metro Manila (Philippines) and I approve this video and wish for the same for my country. Less billboards; more trees!

[JoshReflek]

It would be great if all ads disappeared everywhere, to be replaced by actual art that has no commercial ties.

[0rangekat]

greetings from Atlanta !

[gadjox]

Heard about this in 'greatest movie ever sold' and I'm somewhat torn about the whole thing. Yes, most advertising makes a city look ugly, especially if placed near old buildings but a modern city without colourful ads does nothing but remind me of communist utopia. Brrrr

[phantomDuckNibbler]

That mayor looks very shady

[McKakintosh]

a very well made long report or short documentary!

[anataule]

Great reporting. Thanks!

[loudcosmicyummy]

And great video , by the way. I really enjoyed it. I'll check out some of your other stuff.

[loudcosmicyummy]

And great video , by the way. I really enjoyed it. I'll check out some of your other stuff.