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In a recent blog post titled "The Book of the Year," Seth Godin argues that Kevin Kelly's new book, "What Technology Wants," deserves a Pulitzer prize!
In this interview, David Mathison interviews Wired co-founder Kevin Kelly about his viral blog post, "1,000 True Fans," which served as the Foreword to Mathison's book, Be The Media.
Kevin Kelly and David Mathison explore how to earn a living by finding and engaging with your TRUE FANS (customers, patrons, and friends):
* Hear why Kelly feels that "anyone producing works of art needs to acquire only 1,000 true fans to make a living."
* Learn how some artists are getting their true fans to purchase nearly anything and everything they produce.
* Fan funding: Explore real-world examples of artists using micro-patronage to create their next business, book, music, film, or fund a favorite cause.
* Hear how musician Jill Sobule raised $89,000 in just two months from her web site to create her new album - all from fan donations.
* Why having a DIRECT relationship with your true fans is critical, and what tools you can use to DO JUST THAT.
* Learn how others are applying the True Fans model, and how you can too.
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KEVIN KELLY is author of the best-selling New Rules for the New Economy, the classic book on decentralized emergent systems Out of Control, and his new book, "What Technology Wants."
His writing has appeared in the NY Times, the Economist, Time, Harpers, Science, GQ, and Esquire.
He is Senior Maverick and Editor-at-Large for Wired magazine, which he helped launch in 1993. He was its Executive Editor until Jan 1999.
He is currently editor and publisher of the Cool Tools website, which gets 1 million unique visitors per month.
From 1984-1990 Kelly was publisher and editor of the Whole Earth Review, and oversaw the publication of 4 versions of the Whole Earth Catalogs, compendiums evaluating the best "tools" available for self-education.
Over a million copies of the Whole Earth Catalogs have been sold.
Kelly founded the on-going Hackers conference, and helped launch the WELL, a pioneering online service started in 1985.
He is a member of the Global Business Network, a Fellow at the Center for Business Innovation, and is on the Board at the SEI Center for Advanced Studies in Management at the Wharton School, University of Pennsylvania.
Kelly also serves on the Board of the Long Now Foundation, which is building a clock and library that will last 10,000 years.
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DAVID MATHISON is an internationally recognized author, keynote speaker, talk show host, hi-tech entrepreneur, and event producer.
Mathison's book, BE THE MEDIA, was featured in the NY Times after he sold over 5,000 copies in 11 days via his web site, Twitter, and Facebook.
Mathison has given keynote presentations everywhere from the US Embassy to the United Nations (three times in 2010 alone) from Columbia University to the University of Missouri Journalism school, from Amsterdam to Berlin, from Croatia to Cairo, Egypt.
He is host of an award-winning radio show whose guests have included author Seth Godin, Wired co-founder Kevin Kelly, singer Jill Sobule, craigslist's Craig Newmark, and Wikipedia's Jimmy Wales.
From 1994-1999, Mathison was Vice President with Reuters, the world's largest news agency, where he pioneered online content syndication.
As founder and CEO of the Kinecta Corporation (now part of Oracle), he raised $30 million in under 2 years.
Mathison is the Executive Producer of Home Aid, America's largest carbon-neutral event to benefit the homeless and those facing foreclosure (http://www.Home-Aid.org)
Mathison serves on the Board of Directors for HomeAid.org, the Media Freedom Foundation, and Speakers Without Borders, an international non-profit created to support professional speakers who are committed to inspiring the human spirit in under-served communities though the power of the spoken word.
For more information, visit http://www.BeTheMedia.com/Boss2010.htm
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1,000 True Fans: David Mathison interviews Kevin Kelly (2 of 4)by BeTheMedia876 views
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