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Cadbury Spots v Stripes Blippar App - A Game on Every Bar Trailer

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Uploaded by on Aug 16, 2011

Cadbury Spots v Stripes launches the world's first augmented reality game that can be played off its packaging using blippar's image recognition technology.

Android Market Download:
http://bit.ly/blipparAndroid

iPhone App Store Download:
http://bit.ly/blipparAppStore

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All Comments (12)

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  • what do you have to do to be able to use this game. Which app/program do you need to use on your smartphone?

  • wow this is a FANTASTIC idea, so much fun!! What a shame it didn't take off as an ad campaign... props to Cadbury's and the Fallon Agency for coming up with this though... give it some time, try again, this has some great potential!

  • Is blippar's image recognition technology based on ARToolKit? Is it entirely proprietary? Or …?

  • what a load of crap!

  • Good work blippar!

  • Great way to generate stickiness with customers.

  • Love the interactive overlay of graphics. Has the potential to bring products alive!

  • Best AR Android app. I can't wait for Honeycomb tablet version, so I can play it on my Google android tablet.

  • awesomesauce

  • Love it! :D

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