#IP4 Juice Up any Conversation or Presentation with 5 Impres

When I was a young teaching assistant struggling to wrangle a roomful of Composition 101 college freshmen, another TA confided a precious secret: "Students love that Greek shit." What he meant was that having theories about writing, rhetoric, or anything else that contained the wisdom of ancient Greece would give me automatic gravitas, and students would right it down and remember it. I've since learned to apply the "Greek shit" theory to the business world and to weave in simple theories, borrowed wholesale and with sketchy attribution, from science, philosophy, sociology, beekeeping, etc to make presentations more memorable. Now these secrets can be yours! In 5 minutes you'll have all-encompassing theories that are compelling and unassailable in any setting: dinner with the in-laws, snooty cocktail parties, and yes, business presentations.

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• igniteportland
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[ColumbiaSports]

Unbelievable. The secret to life (and business) in 5 minutes! Well done.