Aviva Life Insurance Paul Whitehouse
Top Comments
All Comments (105)
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Made me cry
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WHAT A FUCKING TONE CHANGE
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@pixelprime1 - personally I feel this advert is well acted and well thought out. For someone like me it was a powerful reminder that I won't be here forever and having two young kids life insurance is a must. Having lost three close friends in their 30s with kids shows how important this is. I am getting tired of people finding everything offensive! Unfortunately death itself is offensive shame we can't ban that!
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this just makes me want to cry :'o
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But they're right! I've seen people left behind with no insurance. Not nice.
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Wtf... This advert is really weird...
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@UltimateDalekMaster I'm in the same boat myself. I found this advert crass in its thinly veiled efforts to play the emotion card, and am frankly disgusted. The ASA has already received a vast number of complaints about this advert. I can appreciate that some people argue that it just serves to highlight Life Insurance issues, but the subject matter on offer here is what I find so offensive. There are other ways to sell life insurance without using this kind of subterfuge.
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@dinozambas7 not at all..the viewer is only shown two parents and one child at that point
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not very often do you see Paul Whitehouse doing something sad.
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absolutely love it
This is one of the best TV ads I have ever seen. There is no clue what is all this about until the last few seconds, when the girl speaks to the mom.
Its not insensitive. Its so powerful.
sanshen 1 year ago 16
BRUCE WILLIS IS A GHOST
bharri78 1 year ago 9