Promoted videos on YouTube can include a special Call-To-Action Overlay, which looks like a YouTube InVideo Ad, and can link out to your website.
http://www.accuracast.com/services/ppc-management/video-ads/
1. Click on the account name on the top right & go to 'Videos'
2. Click the 'Edit' button next to the Promoted Video
3. Once the Promoted Video ads are live, you should see a 'Call-to-Action Overlay' box on the video editing page
4. Fill in the appropriate details. Don't forget to include an image
5. Save your changes.
If you haven't already set up a Promoted Video ad and associated it to the particular video, this will not work. Find out how to create Promoted Video Ads at:
http://www.youtube.com/watch?v=fr6I8tX9Tok
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