http://bobbyfresh.com - Craig Miller, publicist for the first two Star Wars movies, didn't have the internet to spread word about the 1980 sequel, so he had the cast record promotional messages for an 800 number. The messages, recorded by Anthony Daniels, Harrison Ford, Carrie Fisher and James Earl Jones, crashed AT&T's 800-number system, and turned into more publicity than Miller could've ever envisioned.
Fun bit of star wars history here. Thanks for posting as, like many other fans, am too young to have known about this. Cheers!
kingcrono1 1 year ago