Bengt Baron, BS 85, MBA 88, CEO of the V&S Group of Sweden, parent company to Absolut Vodka, at the Haas School, UC Berkeley 2008 MBA commencement. Baron addressed the Berkeley MBA and Berkeley-Columbia Executive MBA graduates. (May 16, 2008)
The University of California Berkeley Haas School of Business is one of the world's leading producers of new ideas and knowledge in all areas of business - which includes the distinction of having two of its faculty members receive the Nobel Prize in Economics over the past 15 years. The school offers six degree-granting programs. Its mission is to develop innovative business leaders - individuals who redefine how we do business by putting new ideas into action, and who do so responsibly. The school's distinctive culture is defined by four key principles - question the status quo; confidence without attitude; students always; and, beyond yourself.
Visit our website at http://haas.berkeley.edu
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