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Pharma Marketing with Meaning Pecha Kucha from Dose of Digital

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Uploaded by on Oct 28, 2009

Using the Pecha Kucha style (20 slides, 20 seconds each), here is a presentation on Marketing with Meaning and how it relates to pharma marketing. The pharma and healthcare industries have struggled to find a way to truly connect with customers, but continue to use the old, interruptive model of advertising. Using Marketing with Meaning could the answer. Unfortunately, the production company messed up my slides, so I had to improv a bit. To download the slides as intended, visit: http://su.pr/21YSdq

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Science & Technology

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