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Published on Feb 21, 2014
Leading skin care manufacturer Beiersdorf, whose brands include NIVEA, Atrixo and Eucerin, has brought its re-packaging services in-house, resulting in a host of operational and customer benefits following the installation of Domino's M-Series Print and Apply labelling technology. Beiersdorf UK invested in four M200 print and apply labellers for its new Retail Ready Packaging (RRP) lines as part of an extension of its warehouse and logistics facility. As a result, the company has increased automation and operational cost savings, improved its environmental credentials, as well as gained greater flexibility in responding to customer demands.