Dayton Airport Commercial 2

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The Wright Brothers and birth of flight are the cornerstone of Dayton's rich heritage. Dayton International Airport wanted to take advantage of that well-known fact to help promote their competitive advantages over other regional airports.

Nova developed concepts for four commercials that highlighted a variety of benefits that make the facility easy to use. Actors were hired to portray Orville and Wilbur Wright and scripts written to create a humorous banter between the two brothers. Each spot concluded with the tagline "They invented air travel. We perfected it."

The spots won first place in the Airports Council International-North America TV advertising competition and a silver award in the local ADDY/Hermes Awards.

Category:

Comedy

Tags:

• Commercial
• 2