Baynote: Introduction to Clickstream recommendations

This video comes from Baynote of San Francisco, this company offers an interesting and powerful recommendation engine based off data taken from a users clickstream. By analysing visitors with similar behaviours (like a look-a-like model) the solution is able to offer visitors products and services.
Note: I do not own this video, but there was no share code on the Baynote site. Will takedown if requested to.

Category:

Education

Tags:

• baynote
• recommendations
• analytics
• data
• modeling
• analysis
• tools