Very Cherre™ Montmorency Tart Cherry juices were launched in 2009, utilizing a proprietary glass bottle designed to be ergonomic, to be environmentally friendly, and to maintain the product's freshness. The look and feel of the glass conveys quality to the consumer, and the embossed cherry-round bottle shape instantly becomes a recognizable part of the brand. The glass bottle helps position the product as a premium juice and helps to define the brand image.
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