This Week in Music - Jay Frank, CEO DigSin

In the 20th episode of This Week in Music, Ian Rogers is joined by DigSin CEO and author of Futurehit.DNA and Hack Your Hit, Jay Frank.


00:25 - Introducing Jay Frank
01:00 - What is DigSin?
03:00 - "The album is just a marketing concept"
03:25 - "3,000+ albums get released every week"
05:43 - How does DigSin choose artists?
09:00 - "My belief that the recorded music business will look a lot more like the publishing business in the next few years"
10:00 - Jay Frank's background
13:00 - The importance of analytics on media
17:45 - Jay Frank's time at CMT
20:30 - Discussing Jay's books "Futurehit.DNA" and "Hack Your Hit"
36:00 - http://www.futurehitdna.com and http://www.digsin.com
36:30 - What music Jay Frank is listening to this year

Category:

• Entertainment
• News

Starring:

• Ian Rogers
• Jay Frank

Produced by:

• Will Thompson

Tags:

• Music
• DigSin
• Topspin
• Music Marketing
• Music Business

[theneedledrop]

nice

[Futurehitdna]

@swankrecords apparently very difficult since 80% of self-released music achieves zero traction. Most artists don't know how to market. I commend those that do and take the DIY route. My experience is that this is not the case. If you prefer, I could charge the artists thousands of dollars for our services and profit whether I succeed or not.

[badpandarecords]

check out bad panda records: releasing 1 free single every monday under Creative Commons licenses since 2009

[LVnthelife]

Nice video

[fitnesswithaaron]

great video, hey everyone be sure to come and watch my newest video on how to burn fat with these 5 simple tips!!!

[x7stringinJSCx]

This is Amazing.. Really Really Great advise. An interview full of information. Pro.

[agnt0043]

hey if you like real feel good music pls check out my page take a listen and pls sub my channel!!!!! thanks!!!!

[AlixMusicWorld]

This concept sounds awesome. I don't know why when something cool comes out or there is something new people always feel the need to hate or try to out think it? Why can't we show a little love towards stuff that we dont understand. Im tired of how people on here will hate more than love any day of the week and yet when asked in polls do they dislike negative ads they say yes, but somehow negative advertising works. Sad.

I think this sounds cool & I am going to signup & tell my friends.

[marcfrigo]

@Futurehitdna Thanks for this info. This is a great deal, then. An artist would be hard pressed to find a better deal with any label. The short term deal is an amazing idea. You've created a scenario where the label is motivated to promote & market the songs, without locking the artist into a contract with options, and are giving better profits for the artist than the major labels and most indies. Great way for an artist to help launch their career and build a following.

[Futurehitdna]

@marcfrigo it's a lot more economical to sign writer/artists which is what we're looking at. We are looking to split the profits 50/50 and publishing is 50% of the income. Our deals are short term, so if we are successful the artist can make more money and owe nothing to us for any future songs. Considering the value we're providing, I personally feel an artist will find this is the most equitable deal short of DIY.