MBC/Black Family Channel RIP

This RIP was never intended to air, it was produced by Giant Ideas for a presentation that we did for the MBC Network. This RIP led directly to our re-branding the network The Black Family Channel. At the time it was unclear if a new name was possible, so this was our attempt to give MBC some emotion and connect it to the audience. It is an interesting glimpse into the workings of a branding campaign and not something that general audiences ever get to see.

For those that may be unaware, the word "RIP" refers to a video made for presentation purposes only and is not generally intended to be aired or seen by the public.

The Black Family Channel and all images are © and TM 2007 BFC and All Rights are Reserved. BFC is a registered Trademark and All Rights Are Reserved.

Giant Ideas portfolio. www.giantideas.com All Rights Reserved. Video is presented here for portfolio purposes only.

For more information, please visit:
http://www.giantideas.com

Category:

Entertainment

Tags:

• advertising
• giant
• ideas
• black
• family
• channel
• network
• rip
• commercials
• agency
• african
• american
• white
• mbc