IDEAS provided Energetics Technologies, LLC with custom 2-D animation to visualize a breakthrough scientific process as part of a media campaign launched with a profile on the CBS News magazine show, 60 Minutes. The segment entitled Cold Fusion Is Hot Again aired on Sunday, April 19, 2009 and focused on the resurgence of research into Cold Fusion featuring several 2-D animation sequences created by IDEAS, in partnership with Rick Kramer Media (www.rickkramermedia.com), for Energetics Technologies, one of the leading research firms featured in the news story.
In addition to producing the animation used in the 60 Minutes broadcast, IDEAS also developed a new website (www.superwavefusion.com) along with additional media elements to help Energetics Technologies tell their story to the world. Working with Rick Kramer Media, IDEAS created social media sites from which RKM has launched an aggressive social media/blogging campaign to get the word out about these recent advances in LENR science ahead of, and following, the 60 Minutes story.
It's cool stuff, and the animations weren't bad either. It was a fun project to learn so much while doing some cool animations. Thanks for checking out the work.
ideasorlando 1 year ago