MUM Project Based Learning Marketing Experiment High Performance Teams Intro

http://www.mum.edu/

Hi I'm Robbie Gongwer, I'm the professor for the SL (Sustainable Living) Marketing 408 class which is an experimental class in high performance team building. We felt that the SL's departments marketing should be for the students by the students so we aggregated a group of cross disciplinary students from the Marketing, Business, Sustainable Living, and Media and Communications department. We put all of these disciplines together in one class to see how we together come up with a marketing mix for the SL department.

Because this class is so experimental, and we have a lot of media and communications students within the group we thought it would be a good idea to document this whole process. This will be for future generations of the class as it moves forward and for other administrators to see how this class is progressing as the days go on.

You can see the web site that was created by the team here: http://sustainableliving.mum.edu/

Follow the MUM SL dept on Facebook: https://www.facebook.com/mumsustainableliving

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• MUM
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• Marketing
• Experiment
• High
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• Teams
• Intro
• maharishi
• university
• of
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• robbie
• gongwer
• sustainable
• living