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Assessing China's Global Image and Soft Power

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Uploaded by on Feb 11, 2011

USCI presents a talk by George Washington University's David Shambaugh.

As China's comprehensive power grows domestically and internationally, so too does its global cultural presence and government efforts to enhance its international image. Are China's efforts to expand and enhance its soft power producing positive results--or is China's image abroad tarnished? In this lecture, Professor Shambaugh will discuss findings from his research in China on different dimensions of China's global cultural footprint and soft power.

Background:

Professor Shambaugh is recognized internationally as an authority on contemporary Chinese affairs and the international politics and security of the Asia-Pacific region. He is a widely published author of numerous books, articles, book chapters and newspaper editorials. He has previously authored six and edited sixteen volumes. His newest books are China's Communist Party: Atrophy & Adaptation; American and European Relations with China; and The International Relations of Asia (all published in 2008). Other recent books include Power Shift: China & Asia's New Dynamics (2005); China Watching: Perspectives from Europe, Japan, and the United States (2007); China-Europe Relations (2007); Modernizing China's Military (2003); The Odyssey of China's Imperial Art Treasures (2005); and The Modern Chinese State (2000). Professor Shambaugh is a frequent commentator in international media, and has contributed to leading scholarly journals such as International Security, Foreign Affairs, The China Quarterly, and The China Journal.

Before joining the faculty at George Washington, he taught at the University of London, School of Oriental and African Studies, where he also served as Editor of The China Quarterly (the world's leading scholarly journal of contemporary Chinese studies). He also served as Director of the Asia Program at the Woodrow Wilson International Center for Scholars (1985-86), as an analyst in the Department of State Bureau of Intelligence and Research (1976-1977) and the National Security Council (1977-78), and has been a Nonresident Senior Fellow in the Foreign Policy Studies Program at The Brookings Institution since 1998. He has received numerous research grants, awards, and fellowships -- including being appointed as an Honorary Research Professor at the Shanghai Academy of Social Sciences (2008- ), a Fellow at the Woodrow Wilson International Center for Scholars (2002-2003), a Senior Fulbright Research Scholar at the Chinese Academy of Social Sciences Institute of World Economics & Politics (2009-2010), and a visiting scholar at institutions in China, Germany, Japan, Hong Kong, Russia, Singapore, and Taiwan.

Professor Shambaugh has held a number of consultancies, including with various agencies of the U.S. Government, The Ford Foundation, The Rockefeller Foundation, The RAND Corporation, The Library of Congress, and numerous private sector corporations. He serves on several editorial boards (including International Security, Journal of Strategic Studies, Current History, The China Quarterly, China Perspectives) and is a member of the International Institute of Strategic Studies, National Committee on U.S. China Relations, the World Economic Forum, The Council on Foreign Relations, Pacific Council on International Policy, Committee on Security Cooperation in the Asia Pacific (CSCAP), The Asia Society, Association for Asian Studies, and International Studies Association.

Professor Shambaugh received his Ph.D. in Political Science from the University of Michigan, an M.A. in International Affairs from Johns Hopkins University Paul H. Nitze School of International Studies (SAIS), and B.A. in East Asian Studies from The Elliott School of International Affairs at The George Washington University. He also studied at Nankai University, Fudan University, and Peking University in China.


OFFICIAL WEBSITE:
http://www.china.usc.edu
FACEBOOK:
http://www.facebook.com/uschinainstitute

Classroom use of this video is permitted. We would appreciate feedback from viewers. Please write to us at uschina@usc.edu.

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  • Korean Japanese and American Solf Power 4ever!

  • China is mostly Han so it’s their Race and linguistic identity that make it so hard for outsiders to except china.

  • @natedaren patience is a virtue.

  • ummm....ummm....uhhh...ummm Could this dude please take a speaking class?!?

  • @InODependanceSyndrom

    In terms of Foreign Policy people being nice doesn't really matter.

    All thats important is the leadership.

    Chinese public is extremely nationalistic nearly all Asian countries are (i am from this region, so i know a bit)

    Its leaders have shown incredible restraint in recent times (very well could be by design rather than choice but nonetheless).

    US unfortunately is the exact opposite since WW2, esp. in the last decade though.

  • it seems like a watertight system. But who knows. Perhaps their politics are orgestrated aswell. Perhaps Hu jintao is just a chest piece, good for nothing more then to skyrocket their markets and businesses to make room for chinese war crmininals in political terms to come.

    I dont find it likely for that to happen in china.

    Most of them seem peaceloving people, but i also find that about americans.

    It just depends which state or neighbourhood your walking trough.

  • @ivarunmehta

    It all comes together with education. Knowing history, learns you that war is a retorical action that only conducts a vicious circle without ending if not brought to a end by failing to start these practices to start with.

    Last time I checked chinese education supplies more intel and to a broader populace then in america and many places elsewhere.

    Also the chinese may be different, they may be communist, some of their leaders definetely have personal political goals.

  • Very interesting topic. Sloppy speaker.

  • Its early days, Chinese are still trying to figure out the best possible approach for portraying their soft-power.

    One way i like they do it is by not interfering in other countries internal affairs.

    Hope they continue to do so when they become developed in 100 years or so and not go the Western Worlds route of policing the Earth.

  • @barrhavener

    And Dalai Lama does not have to be a Chinese citizen ! He could be a stateless man !

    Oh, you are not dumb enough to consider all persons of Chinese origin are Chinese citizens, are you? On more than one occasions, I've seen ethnic Chinese from Singapore refused to identify themselves as Chinese ( they would feel insulted if you called them Chinese).

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