Dave Allen pt 2 - Music Business Strategy - Selling Music Online - Gang of Four

Listen in as Dave Allen shares his thoughts on the music industry. Dave Allen was the bass guitarist for the post-punk band, Gang of Four. He is now co-founder of digital strategy firm Fight, and runs the independent music blog called Pampelmoose (http://pampelmoose.com).

Category:

Music

Tags:

• Dave Allen
• Gang of Four
• digital strategy
• Music Promotion
• Future of Music
• CD Baby
• Music Marketing
• indie
• independent
• musician

[CadyFinlayson]

Interesting thoughts on being brilliant and really thinking about what you're doing in the vast landscape of the music business.

[cdbabyvideo]

@CadyFinlayson I agree; thanks for watching :)

[robphas]

Great interview.

[alphatexture]

I agree with everything Dave says here. But the question for many bands is: for the most realistic people do I see this as a viable career option? The answer should be no if you're not willing to put in the many hours that Dave is talking about to promote your music. I would counter that he's not talking to the many bands that play simply for the joy of performance. Who simply record and perform to break even. Most bands don't see success happening. And when it does it blind sides them.