1956 1 of 12 -Engineering USA- Technicolor Superscope

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American Engineer (1956)
Sponsor: Chevrolet Division, General Motors Corporation
Producer: Handy (Jam) Organization

Tribute to engineers and their role in improving American life through technology.
Another lush Jam Handy "American" film sponsored by Chevrolet, this one singing the praises of engineers and their work. Lots of scenes of buildings, constructions, highways, factories, and miscellaneous products of science and technology are shown while the narrator gives a never-ending stream of bombastic praise for technological progress and how wonderful it all is. No downside to this progress is even hinted at for a second, not even for such things as nuclear submarines, bulldozers plowing up the landscape, or endless freeways. As usual for the "American" films, the visuals are striking and lush, the color is eye-popping, the future portrayed is a rosy World of Tomorrow (complete with picturephones), and it's strongly hinted that automaking is a vital part of it all.
Part 1 of 12.

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Category:

Film & Animation

Tags:

• Car-Culture
• US-Cars
• Automobile-History
• Vintage-Ads
• Vintage-Freeways-GM
• Chevrolet