Tracking Timber in Honduras: GreenWood 2009

GreenWood is launching a state-of-the-art timber-tracking program in the buffer zone of the Río Plátano Biosphere Reserve of Honduras--a UNESCO World Heritage site and one of the most pristine forest areas in tropical America. The carefully monitored system of applied bar codes will enable GreenWood and its client, Taylor Guitar Company, to track each of the critical control points in their supply chain of mahogany guitar parts, identifying the origin of the wood and ensuring the integrity of their supply. Owners of a Taylor guitar will be able to identify the actual rainforest location from which the materials in their instrument were derived and confirm that the wood came from a well-managed source.

The project puts the forest at the fingertips of guitar aficionados as never before. Guitar owners will be able to conduct a "virtual" tour of the rainforest community that produced the wood in their instrument. Arriving at the harvest site of their tree via Google Earth™, online tourists will download all the technical information they like, as well as photos and profiles of the local loggers who cut the wood, their families and the surrounding flora and fauna, plus music and videos of the harvest process. Drawing a direct link between the forest and the finished guitar, this groundbreaking technology makes the global truly local!

Category:

Nonprofits & Activism

Tags:

• Honduras
• barcodes
• timber
• mahogany
• Helveta
• GreenWood
• MaderaVerde
• Taylor Guitar

[inturn23]

wait, is this alternative wood? Or are these people still destroying the rain forest for wood? Please, do not mess with the rainforest and natural life!!!!

If this is just about people knowing where their wood comes from, the video is soo pointless and many of us, who care about the planet we share, would be opposed to it. But if GreenWood means wood that was not cut down from natural habitats, then this is a very good video.

[dmacosta1]

Thanks