CANON: Retrieval (for Marshall McLuhan)

McLuhan: ...upon itself which most people find very grievous.

Q: You know this great nostalgia for radio? would there have been a great nostalgia for television?

McLuhan: This is the cliche archetype theme, notice how TV went around the movies and scrapped them, and then retrieved the silence (?), and retrieved old movies as art forms.

Q: Mm-hm.

McLuhan: That's the cliche archetype theme, that new cliche, or surround, will retrieve old cliche. So that when the satellites go round the planet, they scrap the planet and turn the planet into an art form which becomes ecological.

Category:

News & Politics

Tags:

• mcluhan
• cliche
• archetype
• retrieval
• media
• tetrad
• canon
• dan
• browne