Supermarket Psychology - Entrances, layout and shelving
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Uploaded by tribalinsight on Jul 25, 2009
In this excerpt from the SBS series, Food Investigators, Dr Paul Harrison from Deakin University discusses with host Renee Lim how supermarket management use a sophisticated understanding of psychology and sociology to manipulate the supermarket environment to persuade us to enter, stay and buy. For more information go to www.sbs.com.au/foodinvestigators and www.tribalinsight.com
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@inrsprt so does the media.
TheCombineify 2 months ago
@romromxy Yes, it makes easier and faster to the consumer to make decisions. Its empowerment, the less you take to buy what you are looking for, the better for you (Efficiency) and the supermarket (More people buying per day)
danilosierrac 1 year ago
very good content... where has this been taken? it's interesting how this integrates with the actual fixtures of shelving like at CAEM
wwwCAEMnet 1 year ago
and this is allowed ?
romromxy 1 year ago