BURGER KING YANKED TEXICAN WHOPPER AD OFFENDING THE MEXICANS! American Idol

BURGER KING YANKED TEXICAN WHOPPER AD OFFENDING THE MEXICANS! MEXICO CITY (Reuters) Fast food giant Burger King apologized Tuesday for an advertisement featuring a squat Mexican draped in his country's flag next to a tall American cowboy and said it would change the campaign.

Mexico's ambassador to Spain said posters released in Europe for Burger King's new Tex-Mex style "Texican whopper," a cheeseburger with chile and spicy mayonnaise, inappropriately displayed the Mexican flag, whose image is protected under national law.

The ambassador wrote a letter complaining to Burger King and requested the ad campaign be discontinued.

Burger King said the ads were meant to show a mixture of influences from the southwestern United States and Mexico, not to poke fun at Mexican culture, but said it would replace them "as soon as commercially possible."

"Burger King Corporation has made the decision to revise the Texican Whopper advertising creative out of respect for the Mexican culture and its people," it said in a statement.

"The existing campaign falls fully within the legal parameters of the United Kingdom and Spain where the commercials are being aired and were not intended to offend anyone," the company added.

A TV version of the ad shows the strapping cowboy and the pint-sized Mexican wrestler -- nicknamed "Just a Little Bit" -- living together as roommates. At one point, the American lifts up the Mexican to help him put a trophy on a high shelf.

Mexico was involved in another controversial ad campaign last year when Absolut vodka posted billboard ads in Mexico with an early 19th century map showing chunks of the United States as part of Mexico.

The campaign angered many U.S. citizens and was later dropped.

(Reporting by Mica Rosenberg; Editing by Eric Walsh)

Jamie Foxx Miley Cyurs

Category:

Entertainment

Tags:

• Burger King
• Yanked
• Ad
• Mexican
• Mexico
• Texican Whopper
• Tea Bag
• Politics
• Miley Cyrus
• Jamie Foxx
• Sean Hannity

[joesabido]

I'm Mexican and I didn't find it offensive, actually it just made me hungry x.x

[cyroblaze518]

i dont see how this is offending or racist at all

[miguelchampignon]

I'm mexican and I don't find it offensive at all, unfortunately, all the races have stereotypes, the asians are yellow and smart, the americans are dumb and fat, the mexicans are short and lazy, the germans are nazis, etc, I don't believe in this shit, it's no big deal, there are more important things you should be worrying about, it's just a burger ad, it's just a point of view.

[sabbathfan55]

im offended its like there tiring to get Texans to hire illegals

[alejandromodel]

I am offended.

[MrToon13able]

wtf ?mexicans are not dwarf .____. im mexican...and i didnt find it offensive

[thesskid31]

i HATE mexicans and i HATE cowboys. but i LOVE horses...so now i'm just CONFUSED. 

[sonoregio]

Los Mexicanos que no se ofenden con esto, tendran atole el las venas

[KingMEXxxx]

@htownlithium nice to see a comment made by someone with a brain instead of most of these Media driven jackasses. When you say Mexican most think of a short,dark brown person.. they fail to realise that theres white, black ec. all sorts of mexicans that happen to vary in appearance. Some people just have to turn off the Tv for a while while they still beleive Mexico is nothing but desert. To those of you that know better this wasnt directed at you

[htownlithium]

@KingMEXxxx agreed again...i can only say the media feeds the idealistic stereotypes already set in place.. i bet they wouldnt put an asian in a robe with chopsticks for a asian food ad for fast food!! and thats supposed to be "funny"

[PEANUTLOVEDADY]

@alekarlaabiyami who cares now go cut my lawn you cockroach

[alekarlaabiyami]

@PEANUTLOVEDADY

FU.CK YOU VERY MUCH YOU FREAKING PIECE OF SHIT. I HOPE YOUR KIDS MARRY MEXICANS OR BLACKS AND PROVE YOU WRONG YOU ASSHOLE. YOU'RE SO FREAKEN RACISTS. AND THAT JUST MADE ME FREAKEN MAD. YOU FUCKIN AMERICANS THINK YOU'RE THE BIGGEST SHIT AROUND AND WALK LIKE YOU OWN EVERYTHING AND ANYTHING BUT TRUTH IS NOBODY REALLY LIKES YOUR RACE