BACARDI TOGETHER MANIFESTO

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Uploaded by on Apr 15, 2011

Latest Bacardi commercial from director Johnny Kelly reminding us why we are meant to be together.

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Top Comments

  • I like this ad. It's really motivating and uplifting...

  • The music is excellent.

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All Comments (27)

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  • I felt better after I saw this commercial ..

    ...

    ...

    :D

  • What's the song?

  • @illinoisreese its as simple as this, homo sapiens had an evolutionary need to belong, so they are meant to group together. technology, laziness and time prevents humans today from socializing. so Alcohol then is meant for humans to party, or have fun together :D

  • Does anyone know the voice behind this new Bacardi ad??

  • believe it or not we watched this advert in my biology class because we are studying the theory of evolution. BEST AD EVER!

  • does anyone see the ridiculous contradiction at the end?

    fight the omg's lol's (aka digital social communication) then they show the fb link at the end of the ad...LOL

  • @illinoisreese Relax it's just a commercial, no need to get so worked up. Also, the possible answer to your question is that maybe people with less intellect cannot understand what kind of message the Bacardi ad is trying to convey. You know what I'm saying?

  • @illinoisreese all they're saying is that the only reason the human race prevailed is because of our affinity toward being "together". So Bacardi says "we can help with that!" ergo, ad.

    To be honest I also hope its a really subtle "fuck you" to anyone who doesn't understand the basics of evolution, i.e. creationists, coz this's the shit they have a hard time grasping

  • Dude, I do not see the connection between Homo-Sapiens, Human Evolution and Bacardi Alcohol! This commercial makes absolutely no sense what so ever. Bacardi Together? Are you serious? Their global promotional team and marketing division could not create a more innovative campaign? I understand the message of bringing people together socially via an alcoholic drink versus digital social networks, however it needs to be better illustrated! Why wait to the end of the ad to endorse Bacardi? Sucks!

  • @wigglyflower as does people who do not aknowledge that English is not the only language in the world and that, maybe, non native speaker can make mistakes. Quanto siete gretti voi americani, a volte.

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