Part 2: Major Trends in Search for 2011

Search, Search Engine Optimization and Social Media Marketing

Part 2: Major Trends in Search for 2011

This section covers the major trends in organic search for 2011 and the various "types of search" that exists today. Currently there are two major search technologies that drive 95% of all search results: Google and Bing. The Yahoo search engine is driven by Bing search technology. Major search trends that are covered in this section are: auto localization, instant search, instant preview and an explanation of what "social signals" Bind and Google are currently using in their "general" web search ranking algorithms. Auto localization, Google's preference for "local" when it predicts a users' search intend, and instant preview, which is a page preview feature that provides a way for users to see what's on a page that's listed in Google's search results without having to leave Google.

Category:

Education

Tags:

• Google
• Bing
• Yahoo
• auto localization
• local search
• instant search
• instant preview