Zurich Financial Services - Social Media: See how social media is changing the way we communicate

Zurich and Social Media - The rapid rise of social media has changed the way we communicate. Zurich Financial Services Group (Zurich) sees the opportunities and is already successfully engaging with people through several different Social Media channels.

Yet the employee use of Social Media networking sites brings out challenges for Zurich which are addressed in Zurich's Social Media Guidelines.

Zurich has developed Social Media Guidelines to help employees make sensible decisions about their online interactions, provide clear direction on the importance of protecting Zurich's as well as their own reputation and finally to respect third party rights and further regulations.

Reference: Zurich Financial Services, Social Media, Social media guidelines, Social networking, Social media use, Search, Digital, So simple, Because change happens, Zurich HelpPoint, Zurich Financial Services, Zurich insurance,
Twitter, Facebook, LinkedIn, YouTube, Customer support, Communication, Online interaction, Reputation management, Zurich HelpPoint

Category:

People & Blogs

Tags:

• 'Zurich
• Financial
• Services'
• 'Social
• Media'
• networking'
• media
• use'
• Search
• Digital
• 'So
• simple'
• 'Because
• change
• happens'
• HelpPoint'
• insurance'
• Twitter
• Facebook
• LinkedIn
• YouTube
• 'Customer
• support'
• Communication
• 'Online
• interaction'
• 'Reputation
• management'

[fatknees]

not what i'd expect from an insurance company, and that's a good thing! Great vid!

[muraschal]

well done...