Water Colours by God - Kerala (www.itzindia.com)

AFTER saying "This is Kerala" with its iconic 'Watercolours by God' campaign released in 2000, Kerala Tourism has now unveiled a set of fresh television commercials that depict "God's own country in a new light."

"The earlier ads offer a platter of Kerala experiences, while the new campaign focuses on theme-based ads," The new ads are part of Kerala's evolution as a tourism brand,
the new ad films use urban concepts such as 'high rise,' 'nightlife,' 'workshop' and 'highway' to highlight Kerala's nature- and culture-based tourism products.

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[sreekumar604]

great

[binoyrakesh]

0:16

The elephant throwing a coconut is just epic.