The key players in a CRM implementation

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Uploaded by on Aug 6, 2008

Duncan Wood, Product Manager for Sage UK, talks about the key people to focus on when implementing a new CRM Software.

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  • Well said. Too often the essential job of actively involving E/Us to provide critical input and to actually utilize CRM to ELIMINATE old ways of doing work is left to busy sales managers who are too focused on delivering numbers to champion champion and nurture adoption buy sellers.

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