JetBlue U is there to support the operation and not here for "JetBlue U'. It compares their secret of success to the catch phrase 'aligning training with the business units.' One of the big challenges the training department has when creating the corporate university is creating a university setting with the right acceptance by business unit leaders. Business unit leaders trust the corporate university to produce a student, worker or crew member who will be effective out in the operation, so it really talks to the notion of exceptional alignment between the business unit and what is done at the corporate university
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