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Marketing Transparency: Be Clued In

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Uploaded by on Feb 9, 2010

Dr. David Weinberger of "The Cluetrain Manifesto" on 3 types of Marketing Transparencies that he thinks are crucial for us to consider and be mindful of to cement credible customer relationships in the Web 2.0 world. Type 2 & 3 are discussed here. For Type 1: "Transparency of Sources", go here: http://blog.authorsglobe.com/marketing-transparency-thumbs-up

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