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Reality Check : League of Legends: Why Spend Money on a Free Game?

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Published on Sep 8, 2013

Cam continues with last week's exploration of the psychology of free-to-play, focusing on why people spend money in League of Legends.

Miss Part 1? Watch it here:
http://www.youtube.com/watch?v=px74uw...

Science Links:

Reciprocity Experiment - http://med.stanford.edu/coi/journal%2...

Conspicuous Consumption info - http://en.wikipedia.org/wiki/Conspicu...

Mere exposure effect info - http://cdp.sagepub.com/content/10/6/2...

Watch more Reality Check!
http://www.youtube.com/show/realitycheck

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