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Q&A: Ken Auletta

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Uploaded by on Nov 2, 2009

This week on Q&A, our guest is Ken Auletta, bestselling author whose newest book "Googled: The End of the World as We Know It" will be published by Penguin next week. The book is a biography of the company Google. It tells the story of the company's founders Larry Page and Sergey Brin and the many other people involved in the company's success.

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News & Politics

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  • 57:00 "something with box in it."

    Here's the passage from the book: "They also thought of The Whatbox, Brin said a few years later, but “we decided that Whatbox sounded like Wetbox, which sounded like some sort of porn site.”)"

  • i have the book

  • awful interview watch charlie rose, he interviewed en much much better

  • "In this world, the world of Google, the engineer is king." -Ken Auletta

  • Great interview, I look forward to reading the book!

  • "Freedom of the press belongs to those who own one." ~A.J. Liebling.

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