Dana Todd Explains Semantic Search

Loading...

Sign in or sign up now!
Alert icon
Upgrade to the latest Flash Player for improved playback performance. Upgrade now or more info.
103 views
Loading...
Alert icon
Sign in or sign up now!
Alert icon

Uploaded by on Sep 3, 2009

All the search engines have recently stepped up their efforts with semantic search and hope to better understand each users intent. For example, if a user searches for cougar are they looking for an animal, a car, or a TV series? Semantic technology has potential to provide a better understanding of that intent.

While many questions pertaining to semantics remain, one certainty that Dana Todd of Newsforce points out is that semantics go beyond keywords and produce new and intriguing data layers to calculate.

Category:

Howto & Style

Tags:

License:

Standard YouTube License

  • likes, 0 dislikes

Link to this comment:

Share to:
see all

All Comments (1)

Sign In or Sign Up now to post a comment!
  • Too bad we really don't yet know what 'semantics" means when it comes to search. "Beyond Keywords" is about as far as we get. Yet. Interesting note on the mathematics applied to semantics. Now, if that works, SEO as we know it, is dead.

    Mike, you guys do a great job of putting together a video with illustrations.

Loading...

Alert icon
0 / 00Unsaved Playlist Return to active list
    1. Your queue is empty. Add videos to your queue using this button:
      or sign in to load a different list.
    Loading...Loading...Saving...
    • Clear all videos from this list
    • Learn more