Most spokespeople load "insider lingo" and technical terms into their media interviews. It's a huge mistake, and puts a barrier between you and the audience.
In this video, you will learn a technique to help you lose the jargon.
Brad Phillips is the president of Phillips Media Relations and author of the Mr. Media Training blog.
For more information, visit www.PhillipsMediaRelations.com.
To visit the blog, go to www.MrMediaTraining.com
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