Revered web analytics guru Avinash Kaushik is the co-Founder of Market Motive Inc and the Analytics Evangelist for Google. Kaushik is one of the few experts in web marketing who manages to make understanding - and tackling - web analytics easy. Through his blog and best-selling books, Web Analytics: An Hour A Day and Web Analytics 2.0, Kaushik has become recognized as one of the most authoritative voices on how marketers, executives' teams and industry leaders can leverage data to fundamentally reinvent their digital existence.
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