brassTV Trailer

brassTV is a magazine-style TV show about young adults, money and real world stuff. It is not a financial show, though it contains plenty of financial content. It's not a reality show, though it's rooted firmly in reality. It's a lifestyle show, with making, managing and multiplying money at the core of that lifestyle.

The show takes a narrative approach, following the activities of brass MEDIA and its son/father owners, 24-year-old founder and CEO, Bryan Sims (recently named #2 on BusinessWeek.com's list of Best Entrepreneurs Under 25) and COO/co-founder 56-year-young Steve Sims. Using feature stories, short-form segments, and interstitials, brassTV mixes relevant information about money that the audience can use with the straightforward, younger voice brass is known for.

The pilot episode documents the launch of the brass STUDENT PROGRAM and a tour through five New York state high schools. The feature story goes behind the scenes of a brass cover shoot in Portland, Oregon, with 26-year-old jazz saxophonist and Katrina refugee Devin Phillips. Throughout, brassTV is interspersed with usable information in short segments including StartingLine and the brass|MoneyMinute.

Part Mad Money brashness, part Orange County Choppers family business, and part Neil Cavuto interview, brass|TV will create an innovative way to inform, yet entertain young adults all while packaged in a quickly digestible MTV format.

Visit www.brassmagazine.com for more information about brass.

Category:

Entertainment

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• brass
• pilot