Devo's Facebook Ad Campaign For Their Song Study

Read David Erickson's e-Strategy blog: http://bit.ly/dyM1Mu

The 1980s New Wave band Devo is running a Facebook ad campaign to promote their "Song Study," in which they ask fans to choose 12 of 16 songs that will be chosen for the band's next album.

Fans votes will be compiled and used to select the songs to be included on the album. Fans are also asked to choose their FAVORITE song; will that song be the first one released?

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[FinerWorks]

uh sorry I just cant get past the "new age music" comment

[DEVOvision]

Hello Spud,

Thank you for your participation in the DEVO Inc. Song Study. As you may know, Mark Mothersbaugh and Gerald Casale announced live the results.

If you have a minute would you mind adding our video "DEVO Song Study Results Revealed!" to your list of favorites or featuring it in your channel?

Later is now.

[JohnnyLovelyOfficial]

Why would you make a video of this? And you messed up the whole study by just choosing random results! I'm gonna be mad if my favorite songs don't make it because of you.