Michael HIlls - OAMA Video

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Uploaded by on May 27, 2011

Michael Hills -- Vice President / General Manager, Comcast Spotlight -- has been in the television advertising industry since 1989. He has been with Comcast Spotlight since 2000 and initially served as General Sales Manager before moving into his current role as Vice President/General Manager in March of 2005. He is responsible for Comcast Spotlight's Pittsburgh, Wheeling, Youngstown/Cleveland & Johnstown-Altoona-State College markets, employing approximately 110 people.

Prior to Comcast Spotlight, he served in broadcast television sales and sales management for 12 years at Sinclair Broadcast Group stations in Pittsburgh and in Sacramento. Michael received the first-ever Cable Advertising Sales Management Award at the Cable Television Advertising Bureau's (CAB) annual conference in 2002. He also has been recognized as Best Sales Manager by the Media Association of Pittsburgh in 2002, 2003, 2004 and Best Overall Professional -- Television in 2005.

Mr. Hills was instrumental in developing and launching the cable interconnect in Pittsburgh in 2000 and has been recognized for his yield management and inventory modeling. He is an innovator that has introduced ideas like automated workflow processes, master avail building systems and inside-outside sales team structures to increase efficiency and sales time on the streets. He pioneered by writing some of the first ad sales agreements in the country allowing on demand and online advertising sales for cable MSO partners. Plus he has helped lead Comcast Spotlight in launching interactive media products such as online ad networks, DMA wide and geo-targeted comcast.net advertising, Google Ad Words, Request For Information (RFI) and ad segmentation products like Adtag™ & Adcopy™ or geo targeted Verizon video homes.

Michael has been a presenter at the CAB, the Major Market Club and Comcast Spotlight's President's Club. He regularly speaks at small business and entrepreneur conferences, at local colleges and on panels about advertising. He is a familiar face at Pittsburgh advertising agencies, with Pittsburgh clients and inside national advertising agencies and rep firms.

Michael is a long term Board member and supporter of the Media Association of Pittsburgh. In 2007 he was President of MAP and helped lead the transition of that organization from the roots of the PRTC to the media resource that MAP is becoming today. He was also honored with the Art Stein Memorial Award in 2007 for service to the organization.

Mr. Hills earned his Bachelor's Degree in Business Management from St. Vincent College in Greensburg. He and his wife Michele were married in 2002 and reside in the City of Pittsburgh.

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Nonprofits & Activism

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