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Uploaded on Feb 15, 2011
Square and Twitter Co-Founder Jack Dorsey explains some important steps to becoming a better storyteller. According to Dorsey, the first step is to get ideas out of your head, whether you do it by writing or coding. Once the ideas can be reviewed outside your head, you can then decide whether to share them, or put them on the shelf for later use. Dorsey also explains his admiration for Apple's ability to tell epic stories.