Hidden Pizza Case Study

To prove people look to the Yellow Pages® to find businesses, we created a small business, a pizza restaurant, hidden in a basement. The only place we advertised its contact details was in Yellow Pages® Products.

We challenged people to find it and offered a free pizza to anyone that could. The Result? In just two weeks, our hidden business had 8,521 calls and over 6,000 of them came through the Yellow Pages® Search Network. That's 71% in total. Imagine what it could do for your business! Get your ad in the Yellow Pages® Book and be found.

Category:

Entertainment

Tags:

• CASE STUDY
• yellow pages
• hidden pizza restaurant