A Talk About Social Advertising - Performance Vs. Brand Part 1

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Uploaded by on Feb 15, 2009

I attended an interesting panel discussion at LeWeb, moderated by Scott Rafer CEO of Lookery, about the trends in social advertising. The discussion, which was called Social Advertising: Wheres the Love?, focused on media proven revenue streams for social software and social networks in our current economic environment, primarily on the approaches of Brand Advertising vs. Performance Advertising.

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  • Thanks for the video. i was sarching a kaplans vid and got it here :-)

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