News Update: Twitter Displays Ads and Best Buy Capitalizes But Pepsico Remains Skeptical

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Uploaded by on Apr 14, 2010

4/14/2010-Twitter has begun displaying ads, or promoted Tweets, in users' search results and fans' overall reaction has been muted thus far.

According to a recent post by the company's co-founder Biz Stone, the ad initiative will be launched gradually, with Promoted Tweets, which Best Buy (NYSE:BBY) was one of the first to employ, appearing at the top of some tweets. PepsiCo (NYSE:PEP) was skeptical over user reaction.

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  • Is this referring to hot topics on Twitter?

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