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Behaviorial Targeting interview with Darren Johnson

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Uploaded by on Aug 30, 2007

Darren Johnson of Offermatica is interviewed by Web Marketing Today. He discusses behavioral targeting by (1) first or second visit and (2) by products viewed on the first visit. He explains how the product type that the vistor viewed first is displayed prominently when he visits again.

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Science & Technology

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Standard YouTube License

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  • Watching for an assignment. Interesting. Test and change, then re-test. Right? Simple!

  • man, the video doesn't play all the way through. i needed this for an assignment.

  • Very interesting!

    and scary!

    Great info, thanks.

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